Online Marketing the Barbull Way | Barbull

It?s hard to get your services recognised through internet search as people tend to search for answers to their health and fitness problems before directing their attention to personal training. Whether it is muscle building, weight loss, sports practice or toning; fitness forums, trainer hubs and sports blogs occupy search results and personal trainers are hidden amongst directory listings.

Where are your audience hiding? What are they asking? What do they want to achieve? The answers to these questions lead you to websites of the fitness sector mentioned above. These questions lead you to Barbull and other sites like Barbull- onsite collectives for all things fitness related, so get involved. Show you are a successor in the Personal Trainer world;

• Comment on posts and news articles in websites talking about your services, giving tips and advice relative to your audience?s preferences and supply a link to your PT profile on Barbull-directing them to your social CV. This shows you are a key competitor of knowledge within your sector at the same time gaining worthy web recognition for good ranking in search engines.
• Submit articles to Barbull in your ?My Media? section providing informative advice and training news to the fitness adoring and health conscious public. Direct your clients to these articles and push them to share on their social media profiles; which will expose your content to a much wider audience. Barbull have everything already integrated on site to allow your readers to comment and share your content with one easy click. If your articles are good enough, the Barbull team will consider endorsing your content to the article section of the website, marketing your work and recommending you as a top Personal Trainer broadening your online presence.
• Provide videos offering sneak peak tutorials in personal fitness, such as exercises and fitness tips to promote your services and pull potential clients to your PT Profile. Barbull can pull through video content from your personal YouTube channel-if you haven?t got a YouTube channel, sign up and upload your fitness clips and then pull them through to advertise them through the ?My Media? channel on Barbull.? People are more inclined to watch videos about something over reading it. Tag this media with search terms your audience use in search engines, as this pulls you through search results in many different systems, online databases and search engines.
• Upload images that showcase client relationships and fitness experience, showing the fitness world your services through images which advertise your personality. People tend to work with people who show a bit more of a personality and are real; with picture perfect examples of successful work (before and afters) rather than a seeing a display pic with lots of written content. Remember to tag these images with search keywords to heighten the visual extent of your services through multiple platforms.
• Integrate your Social Platforms with your Barbull profile by cross promoting content to audiences who may not know about your Barbull presence. Target fitness and health groups, health related business pages and fitness businesses within social media platforms such as Facebook and LinkedIn and get talking to people looking for your services or require your services and need a nudge in the right direction-towards YOU. Also target your client organisations and businesses that aren?t fitness related to extend your fitness training services to working potentials.
• Feature posts on fitness professional and advisory websites and ask them to link back to your Barbull profile page. It only takes a short email to ask the owner of a web domain to swap services, if you provide a little content, they may offer you some advertisement in return, which will direct people to your Barbull Profile and work to achieve leads and potential clients.

Barbull profiles enable its PT?s to have a professional social approach with personal messaging for client contact, My Media and Social Media Integration with YouTube, Facebook and Twitter. Profile page design puts control into the visitor?s hands, allowing them to choose THEIR areas of interest making Barbull the one place online feeding nutritional, physical and general positive health mentality advice to the public of the internet from fitness professionals.

It?s cheaper and easier for people to read about changing their lifestyle rather than to actually do anything about it, and it can be hard for people to apply determination and discipline to improving their personal fitness and health when everyday routines are already set in stone. Of course there are people out there who already know they need a personal trainer to help them gain positive change and they will find us, BUT the majority of your audience probably haven?t even considered doing so-and even if they had, we are almost positive they are asking the internet for appraisals.

Targeting directories, forums, blogs and websites will build the quality of your experience online to site visitors; cleverly growing you?re client profile and service awareness.

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Source: http://www.barbull.co.uk/online-marketing-the-barbull-way/

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